Competitive Analysis

My very first project consisted of using Open Site Explorer to observe what SEO strategies SpareFoot’s competitors used. From this, we decided which strategies SpareFoot should apply and avoid. It was a great immersion into SEO as I started learning what companies did.

Below is an attachment of the presentation I made of my findings. Below that is a brief explanation of a few slides.

Competitive Analysis

Slide 2- The list of competitors.
Slide 3- A nice collage of all of the spreadsheets I had to sift through. It was very overwhelming at first, to say the least.
Slides 4/5- A comparison of all of the websites and SpareFoot. US Storage Search had the highest page authority at the time of the project.
Slides 7/8/10/11/12– Screenshots of examples.

Next Project: SEO On-Page Optimization


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